Brand Obsession: Kiko

Some people know this already, but I might as well make it public: I'm kinda obsessed with Kiko.

Over the past couple of weeks I've more or less purposely stumbled into the Kiko store on Regent St. quite a few times.
In all honesty, there wasn't something I desperately needed, make-up wise, because as us beauty bloggers know, you don't really need half of what's in your collection, but you buy more anyway. 

Well, Kiko is kind of the ultimate encouragement to buy more stuff you don't absolutely need because they have SO many things to pick from, the prices are almost too good to be true and the quality is borderline unbelievable. 
I will tell you now, I like their lipsticks more than I like the MAC ones. (You may select to throw things at me at this point).

Not being a red lipstick person, I found that their Smart Lip Pencils are perfect for trying out colours without actually having to buy a lipstick. Not to mention that for clumsy people like me, a lip pencil used as lipstick has the perfect staying power. It's great as a first try because it stays in place, doesn't smudge and doesn't make you panic each time something comes close to your lips. 
After being totally convinced by its red greatness I went ahead and purchased a deep berry one today (shade 710). The red I love is shade 705 and I will do a post with swatches for them if you want.
Also, did I mention that these pencils currently cost 1.90£ ? Let that sink in.

Speaking of lip stuff, they have such a perfect array of shades that I always seem to find a shade that looks good on me. Like the very natural looking nude in 900 and the pinky coral in 902 , above. Corals look so awkward on me 90% of the time, but when I tried that on, it was instant love.

I'm probably the most fussy mascara picker and the fact that I have found a mascara that is non-fiber and that looks like it would be, makes me immensely jolly. Cue Kiko Volumeyes+ Mascara. One word: fantastic!

And lastly, the bane of my existence: concealers.
I am now pretty confident that my concealer problem is solved. I will keep you updated since I've only tried their Full Coverage Concealer once, but already am pretty positive that we will be friends. Good ones.
Usually it's either too creamy, too dry, too agitated (aka moves like it's nobody's business), too flaky or simply has not enough coverage. I'm looking at you Erase Paste!
This one, on the other hand is the perfect mix and the perfect coverage. Rarely do I get excited about something as I do about a good concealer.

Basically, what I am trying to say is: I love Kiko!  There is not one product that I have tried that I have not been impressed with. I'm not even sure how that's possible but good heavens, it seems to be!




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